I built Jnbunjnd.com, a modern, conversion-focused WordPress betting aggregator website that curates the best betting platforms, bonus offers, and comparison tools for online bettors. The platform is designed to deliver structured content, smooth navigation, and strong affiliate conversion performance.
The development process included the use of Elementor Pro for custom page design, Advanced Custom Fields (ACF) for dynamic data management, Custom Post Type UI (CPT UI) for organizing bookmakers and bonuses, and Yoast SEO for keyword optimization and on-page SEO best practices.
Aggregator Infrastructure:
Develop a clean, user-friendly platform to compare bookmakers and highlight exclusive bonus offers.
Conversion-Focused Design:
Encourage affiliate link clicks and bonus redemptions through strong CTAs and review summaries.
Flexible Content Management:
Allow admins to easily update bookmakers, ratings, and bonus information without technical support.
SEO-Driven Traffic:
Use structured metadata and optimized content to compete for high-intent search traffic.
Mobile Optimization:
Ensure a fast, engaging experience across devices—especially for mobile bettors.
After identifying the platform’s purpose and content strategy, I mapped the user experience to guide visitors from homepage to bookmaker pages to affiliate sign-ups. Key pages included:
Home
Bookmakers (custom post type)
Bonus Offers
Blog & Betting Guides
FAQ
Contact
The user journey focused on speed, clarity, and trust-building.
Configured high-speed hosting and enabled SSL encryption to guarantee security and performance.
Used Elementor Pro to create a clean, dark-themed layout with a professional look. Custom sections were built for reviews, CTAs, bonus highlights, and platform comparisons.
Hero Section: Bold headline, CTA button (“See Top Betting Sites”), and subtle animations for user engagement.
Top-Rated Bookmakers: Dynamically displayed using ACF and CPT UI with bonus badges and ratings.
How It Works Section: Step-by-step visual guide for users new to betting aggregators.
Featured Bonuses: Pulled from custom fields and linked to detailed bookmaker pages.
Using CPT UI, I created a custom post type called “Bookmakers” and structured each entry with ACF fields such as:
Platform Logo & Rating
Bonus Code / Offer
Review Summary
Payment Options
Supported Sports
Affiliate Link
Each bookmaker page was built with Elementor Pro and included a detailed overview, pros and cons, comparison points, and conversion-focused CTAs.
A separate “Bonus Offers” archive was developed with filtering options by bonus type and bookmaker.
Created a blog-style “Guides” section for publishing betting strategies, safety tips, and platform reviews.
Structured all content with Yoast SEO to improve discoverability.
Sticky CTAs: Encouraged users to click affiliate links from any point on the site.
Affiliate Link Tracking: Ensured outbound links were easily managed and trackable.
Comparison Tables: Built with ACF repeaters for dynamically comparing platforms side by side.
Implemented Yoast SEO for sitewide SEO enhancements, including meta titles, descriptions, schema, and internal links.
Targeted long-tail search queries such as “best betting sites in [country]” or “no deposit bonus betting 2025.”
Minified scripts, lazy-loaded images, and used caching to optimize speed across pages.
Conducted multi-device testing to confirm mobile responsiveness.
Verified all affiliate links, contact forms, and UI interactions.
Finalized the sitemap and connected the site to Google Search Console for indexing and monitoring.
Challenge: Organizing complex betting data in a user-friendly way.
Solution: Custom post types and advanced custom fields allowed detailed content without cluttering the design.
Challenge: Competing in a crowded affiliate SEO space.
Solution: Focused on unique content, fast loading times, and hyper-targeted SEO keywords to gain visibility.
Challenge: Managing multiple CTAs without overwhelming the visitor.
Solution: Used a consistent visual hierarchy and placed CTAs in strategic positions throughout the user flow.
Boosted Affiliate Clicks: Clear CTAs and performance-optimized pages led to higher conversion rates.
Improved SEO Rankings: Indexed for several valuable keywords in the betting niche within weeks of launch.
Effortless Content Updates: Admins can now publish, update, or remove bookmakers and offers with ease.
Mobile-First Success: The mobile experience is fast, clear, and optimized for betting research on the go.
Jnbunjnd.com now stands as a high-performing betting aggregator platform that combines sharp design, scalable content structures, and conversion-driven features. Built with Elementor Pro, ACF, CPT UI, and Yoast SEO, the website is both user- and admin-friendly—ready to grow and evolve in the competitive betting affiliate market.
Project Scope
Designed and developed a WordPress website for an online betting platform, delivering a dynamic, secure, and engaging experience for sports enthusiasts and bettors. The website features real-time betting odds, secure wallet integration, and a wide range of gaming options, offering users a smooth and interactive interface across devices. Built with performance, trust, and usability in mind, the platform aims to enhance user participation in a fast-evolving digital betting space.
Project Goals
Branding & Identity: Create a modern, professional online presence that reflects trust, transparency, and excitement in the world of online betting.
Live Odds & Betting Options: Integrate real-time odds, match schedules, and multiple betting formats for various sports and casino games.
Wallet & Payment Integration: Offer secure wallet connectivity and smooth transaction experiences with multiple payment gateways.
User Engagement & Education: Provide blog content, tips, betting guides, and responsible gambling resources to build trust and user retention.
Security & Compliance: Implement industry-standard encryption, KYC processes, and adherence to regional betting regulations.
Project Approach
Initial Consultation & Planning
Collaborated with stakeholders to define business objectives, user personas, and required features.
Outlined key sections: Homepage, Live Bets, Casino Games, Wallet Integration, Blog, Help Center, and Contact.
Mapped user flows to ensure clarity and ease of use for both experienced and first-time bettors.
Design & Development
Domain & Hosting Setup
Configured domain and hosted on a high-speed, secure server with SSL certification to ensure data protection and credibility.
Theme Selection & Customization
Chose a sleek, gaming-oriented WordPress theme optimized for speed and mobile performance.
Customized layouts using Elementor Pro to deliver an immersive, branded visual experience.
Homepage Design
Hero Section: Featured high-energy graphics and calls-to-action like “Start Betting” and “Join Now.”
Live Odds Widget: Integrated APIs to display live betting odds and match updates.
Trust Signals: Showcased security badges, licensing info, and user testimonials.
Call-to-Action (CTA): Strategically placed CTAs such as “Deposit Now,” “Explore Live Games,” and “Claim Bonus.”
Live Betting & Casino Pages
Displayed real-time betting markets with filters for sport type, live matches, and betting odds.
Added casino games section with previews, win stats, and featured tournaments.
Wallet Integration & Transactions
Enabled secure deposits and withdrawals using payment gateways and crypto wallet options like MetaMask and Trust Wallet.
Set up user dashboards for managing balances, bet history, and bonuses.
Content & Support Features
Published blogs and betting tips for user education and SEO value.
Developed an FAQ and support form to handle common questions and feedback.
Integrated live chat and social media links for real-time assistance and community interaction.
Performance & SEO Optimization
Compressed assets, minimized scripts, and configured caching for optimal speed.
Implemented RankMath SEO, keyword targeting, and schema markup for better search visibility.
Testing & Launch
Tested site performance and functionality across devices and browsers (Chrome, Safari, Firefox, Edge).
Ensured all transactions and real-time features operated smoothly.
Completed final walkthroughs with stakeholders before going live.
Challenges and Solutions
Challenge: Handling secure, real-time payments and wallet integration.
Solution: Used encrypted payment gateways and integrated verified crypto wallets with user authentication.
Challenge: Displaying fast-updating odds without performance issues.
Solution: Leveraged lightweight APIs with caching and refresh intervals to balance speed and data accuracy.
Challenge: Building trust in a regulated and competitive industry.
Solution: Incorporated licensing details, responsible gambling content, and clear terms and conditions.
Results
Enhanced User Experience: Delivered a fast, responsive platform with easy navigation and real-time betting access.
Increased Engagement: Users spent more time interacting with live odds, casino features, and guides.
Secure & Scalable: Achieved a secure transaction environment ready to scale with traffic and new features.
SEO Performance: Improved rankings on betting-related keywords and increased organic visibility.
Conclusion
The betting website project successfully combines real-time functionality, strong branding, and robust security to deliver an exciting digital environment for bettors. It stands as a reliable, engaging hub for users seeking safe, fast, and informed online betting experiences.
WordPress web designer and Developer. E-Commerce Expert. I create modern, user-friendly websites and Digital Stores. Let’s work together to bring your project to life.
2025
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